Share love! Its a beautiful thing to do!

ELION-HEART RED

The Secret Love Project is a collaborative artwork designed to spread LOVE in the world! It uses the heart shape. It’s also a non-profit company that provides FREE heart stickers to the homeless to sell (they keep 100% of the profit) to support themselves and their families. The project currently supports almost 100 people and we give out 10,000 free sticker packs per month.This has restored the pride of countless people and given a renewed sense of dignity and purpose!

Created by South African artist MICHAEL ELION (michaelelion.net), The Secret Love Project is a social engineering experiment that explores how signs and symbols that form part of the visual register in city space operate on our collective consciousness and influence our behaviour.

The Team

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Michael Elion

Artist & founder of the project.

michaelelion.net

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Tam Wiggins

Love Ambassador & Event Coordinator

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Sandra Pfeifer

Love Ambassador & Journalist

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Max Spechtler

Designer and IT guy for The Secret Love Project. Also sometimes paints hearts on houses.


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Daniel Hepburn

Manager for The Secret Love Project

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Ross Van rooijen 

Producer at The Secret Love Project

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Jamie Snoek

Love Ambassador and Assistant to The Secret Love Project

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Fali Mkwena

Production & Sticker packaging.

Sellers

The Secret Love Project  supports more than sixty sticker sellers in Cape Town. Each week they are given free heart sticker packs to sell, which offers them a lifeline and stepping stone and each one has been touched by your support and kindness. Thank you! Here are some of our top sellers.

ELTON JOHNSON new
CARLO DARYLL MENTOR
Dario PENNELLI new
SLP113-JONOTHAN BABIA
VERNON VAN DER MERWE
Ryan STRAUSS
SLP - VENDOR CARD-GARY-01
Riaan PAULSE
Arnold JAKO new